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VISITS TO U.S. GAMBLING SITES UP IN JUNE
World Series of Poker sparks growth to gambling sites
Web monitoring firm comScore Media Metrix has released its monthly analysis of U.S. consumer activity at top online properties for June 2007. The month saw traffic increase to gambling sites in anticipation of the upcoming World Series of Poker (WSOP).
As excitement mounted for the approaching 2007 World Series of Poker, online gambling category activity increased 13 percent to 12.5 million visitors. With several online poker sites hosting WSOP satellite tournaments in advance of the main event, many sites experienced gains including PokerStars (up 17 percent increase to 1.6 million visitors), FullTiltPoker (up 10 percent to 1.1 million visitors) and UltimateBet.com Online Poker (up 16 percent to 466 000 visitors).
Web monitoring firm comScore Media Metrix has released its monthly analysis of U.S. consumer activity at top online properties for June 2007. The month saw traffic increase to gambling sites in anticipation of the upcoming World Series of Poker (WSOP).
As excitement mounted for the approaching 2007 World Series of Poker, online gambling category activity increased 13 percent to 12.5 million visitors. With several online poker sites hosting WSOP satellite tournaments in advance of the main event, many sites experienced gains including PokerStars (up 17 percent increase to 1.6 million visitors), FullTiltPoker (up 10 percent to 1.1 million visitors) and UltimateBet.com Online Poker (up 16 percent to 466 000 visitors).
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